Witnessing history from Boston: The 1980 Jimmy Carter presidential re-election campaign and the October Surprise that wasn’t to be

I never worked directly for Jimmy Carter. In fact, I have never met him, unlike my friend Art Milnes, a journalist from Kingston, Ontario, who would years later become a cherished personal friend of Jimmy and Rosalynn Carter. But I did spend the last 2½ months of the 1980 Jimmy Carter presidential re-election campaign working as a supervisor for Cambridge Survey Research, where I oversaw several hundred phone bank employees for Democratic National Committee (DNC) pollster Pat Caddell’s firm in Cambridge, Massachusetts. Most of our work that autumn was on the Carter campaign and U.S. Senate races.

I was 23 years old and had just moved to West Somerville, Massachusetts and was looking for a job in September 1980. I happened to be walking down the west side of Massachusetts Avenue, near Central Square in Cambridge, on a sunny, but crisp, late summer Boston morning, when I saw a help wanted job ad for interviewers down in a hole-in the-wall basement commercial space below sidewalk level.

I spent my first two days working the phones, polling voters state-by-state. I was then promoted to supervise phone bank interviewers. I remember thinking there apparently really is something to the American Story of meritocracy. My only previous experience in public opinion research had been working a few months earlier in the spring of 1980 on a Quebec Referendum project for a Winnipeg company, Opinion Place/Marketing Insights, as a field interviewer in Peterborough, Ontario for the Center for Canadian Studies at Duke University in Durham, North Carolina.

My Cambridge Survey Research boss, Mark Leavitt, took me out to my first Boston Red Sox game at Fenway Park to celebrate my promotion. I still remember his pre-game advice: “Make sure there is a full aspirin bottle by the coffeemaker for employees.” Back then, sampling was done with actual physical telephone directories and coding was done largely by hand. One of the curiosities I quickly noticed was that our ASA-and-caffeine-driven phone bank interviewers, if they spent more than a a couple of days working a region, would fairly quickly wind up sounding like the respondents from whatever area code they were calling and interviewing people on their political preferences, especially in smaller and more ethnically homogenous areas of the country. Some kid from Jersey would wind up talking slower and softer, like he was from the lowcountry of  South Carolina, after a few days. By far the most difficult voters to reach were those who had telephone numbers in the hollers of Tennessee and Kentucky. You could call 100 numbers and 99 would be unreachable because of some technical glitch, or simply out of service.

While we knew we were in an uphill re-election battle against Republican challenger Ronald Reagan, I don’t think it was until the last days of the campaign, when we realized there would be no “October Surprise” with the release of the 52 United States diplomats and American citizens being held hostage by Iranian students in Tehran, that we also realized we were going to come up short on election day Nov. 4.

We lost the election. Big time. I well remember going to work a few days after, late in the afternoon, riding above ground aboard a subway car on the Massachusetts Bay Transportation Authority (MBTA) Red Line “T”. The November sky was a foreboding steel-gray, with leaves all fallen now from the trees. And there it was, as we headed into Harvard Yard, giant spray –painted graffiti on a cenotaph proclaiming “Ray-Gun” had been elected.

After the Carter campaign, I went to work as research associate at Kenyon and Eckhardt (later Bozell, Jacobs, Kenyon and Eckhardt) in Boston. I worked in the research department of the advertising agency’s Boston field office. Major commercial client accounts included airline and automotive companies.

As it turned out, Reagan did have a fondness for his Strategic Defense Initiative (SDI), nicknamed Star Wars. But the dreamed-for global missile shield didn’t come to fruition. Instead, Reagan, along with Mikhail Gorbachev, general secretary of the Communist Party of the Soviet Union, managed to end the Cold War with perestroika [restructuring] and glasnost [openness] becoming part of the everyday vocabulary of Americans by the late 1980s, rolling from their tongues as if they had been saying the two Russian words forever.

As for Jimmy Carter, well, he would go on to become the most consequential and respected former president in United States history. At 98, he is also the oldest-ever former president.

Millard Fuller founded Habitat for Humanity International in 1976. From humble beginnings in Alabama, he rose to become a self-made marketing millionaire at 29. But as the business prospered, his health, integrity and marriage suffered, he noted later. In 1965, Millard and his wife Linda turned away from their millionaire lifestyle and rededicated their lives to serving God.

Jimmy Carter and his wife, Rosalynn, remain the best-known faces of Habitat for Humanity. Their involvement began in 1984 when the former president led a work group to New York City to help renovate a six-story building with 19 families in need of decent, affordable shelter.

A non-profit, ecumenical Christian housing ministry, Habitat for Humanity seeks to eliminate poverty housing and homelessness and to make decent shelter a matter of conscience and action.

Through volunteer labour and donations of money and materials, Habitat builds and rehabilitates simple, decent houses alongside the homeowner partner families. It is not a giveaway program. In addition to a down payment and monthly mortgage payments, homeowners invest hundreds of hours of their own labour or sweat equity into building their Habitat house and the houses of others. Habitat houses are sold to partner families at no profit and financed with affordable loans. The homeowners’ monthly mortgage payments are used to build still more Habitat houses.

Jimmy Carter is not only finishing well. He started well.

“For myself and for our Nation, I want to thank my predecessor for all he has done to heal our land.”

Those were the first words spoken by President Jimmy Carter in his inaugural address Jan. 20, 1977. As Art Milnes noted in 2016: “It is often forgotten but President Carter on a January day in 1977 set the gold standard for how a winner treats their opponent. I will let President Ford, who lost that year, tell the rest of the story via his memoirs.”

“Mr. Ford described what happened the day President Carter delivered his Inaugural Address. ‘The weather that morning,’ Ford wrote, ‘was windy and cold, but the atmosphere was full of hope and the crowd that gathered below the East Front of the Capitol reflected that. Chief Justice Burger administered the oath to the thirty-ninth President of the United States.

Carter’s first words were, ”For myself and for our nation I want to thank my predecessor for all he has done to heal our land’ (https://www.youtube.com/watch?v=cgD179mgMow). That was so unexpected, such a gracious thing for him to say. The crowd began to applaud, and I bit my lip to mask my emotions. I didn’t know whether to remain seated or to stand. But when the cheers continued I decided to stand and reached over to clasp Carter’s hand.’”

Carter went onto say, “Here before me is the Bible used in the inauguration of our first President, in 1789, and I have just taken the oath of office on the Bible my mother gave me just a few years ago, opened to a timeless admonition from the ancient prophet Micah: “He hath showed thee, O man, what is good; and what doth the Lord require of thee, but to do justly, and to love mercy, and to walk humbly with thy God.”

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Dialing up the future: CompuServe, Tandy’s TRS-80 at RadioShack, and the San Jose Mercury News

The “digital divide” is a term usually used to characterize the gulf between those who have ready access to computers and the internet, and those who do not.

I like to think of it in a more archival sense with the digital divide being a demarcation line between online full-text access to today’s, yesterday’s, along with the year and decades before that’s newspapers, and a world, where even if we all are blessed with a plethora of computers and internet service providers, accessing those newspapers of yesteryear for free is in most cases next to impossible online, unless you are fortunate enough to have access to digitized older newspapers such as can be found at the Thompson Public Library: https://thompsonlibrary.insigniails.com/Library/Digital. Otherwise, archival newspaper research for 1978 still  means scouring bound volumes in a musty newspaper morgue or library, or spending hours in a dark cubicle with one’s head’s buried and eyes straining, spinning reel-after-reel of microfilm or sheet-after-sheet of microfiche.

Does it matter? I think it does. While I can call up verbatim copies of stories I’ve written for most newspapers since 2001, I cannot as easily access stories at a distance in space and time I wrote for the Peterborough Examiner back in 1985 on Paul Croft Jr., who had been a brilliant computer scientist in the late 1960s for Control Data in Minneapolis, but later, while suffering from paranoid delusions stemming from late onset schizophrenia, in 1972 shot and killed in a company parking lot in Canada a co-worker, after hearing voices telling him to do so.

Later, after being released from detention in a mental health institution, but having a relapse into more  mental illness again, largely triggered by not taking his anti-psychotic medications because of their unpleasant side effects, Croft wound up wounding two OPP Tactical Rescue Unit (TRU) officers in 1984, who had arrived at his home in a remote part of Haliburton County, Ontario to execute a warrant under the Ontario Mental Health Act, alleging he had breached the conditions of the lieutenant-governor’s warrant he was subject to, namely by not taking his prescribed meds. By the time I encountered Croft in October 1985, he was on trial in Lindsay, Ontario in what was then the Supreme Court of Ontario, being tried on two counts of attempted murder.

Croft shot the two officers with a high-powered rifle. Both, while injured, recovered and survived.

Again found not guilty by reason of insanity, Croft became among the rarest of the rare among what were then often referred to as the criminally insane: a man detained on not one, but two lieutenant governor’s warrants.

Ditto the 1987-88 series of stories I wrote for the paper on the so-called Peterborough Armouries Conspiracy, which had several dimensions, including a number of police investigations, involving civilian and military police, several court cases, two very tragic suicides, and finally a coroner’s inquest presided over by Ontario’s deputy chief coroner at the time.  Names like Andrew Webster, Ian Shearer, Jeffrey Atkinson,  Lloyd Jackson and Michael Noury have largely been lost in the pre-internet mists of time, recalled only if one happens to have a scrapbook of newspapers clippings, or access to bound volumes of the Peterborough Examiner or its microfilm for 1987-1988.

Without that kind of research access, 30 to 35 years after the events, one’s memories of such stories have a sort of sepia tone or looking through the glass dark quality to them. Although oddly enough you can find a good summary of the Peterborough Armouries Conspiracy story through a June 17, 1987 story headlined “Cyanide deaths a Peterborough nightmare” by Southam News reporter John Kessel, which appeared in among other places, the now Glacier Media-owned Prince George Citizen, which has digitized its older newspapers with the PDF available online at: http://pgnewspapers.pgpl.ca/fedora/repository/pgc%3A1987-06-17-24/PDF/Page%20PDF

I can almost tell you to the day in retrospect when I think the internet “arrived.”

When I arrived at Queen’s University in Kingston, Ontario as a history graduate student in September 1993, the main library was still Douglas Library on University Avenue, but across the street kitty-corner to it was a massive construction project where they were building the brand-new Stauffer Library on Union Street. This was the end of the brief five-year NDP Bob Rae era in Ontario and while the economy wasn’t strictly speaking in recession, it was far from booming, so projects of such scale in places like Kingston were rare.

I remember using an internet station in the just opened Stauffer Library the next year on one of my first visits in October 1994. The Netscape Navigator browser had just been released that same month, but Queen’s was using the NCSA Mosaic browser, released in 1993, almost the first graphical web browser ever invented. The computer services and library folks at Queen’s got it from day one to their credit. They knew this was going to be so popular with students instantly, the work stations (and there weren’t many) were designed for standing only. How many places in a university library is there no seating? Not many. But they wanted to keep people moving because there would be lineups to use the stations.

I also remember reading the San Jose Mercury News online because it was in Silicon Valley and one of the very first papers in North America online. Today its online archive goes back to June 1985. The funny thing is, the San Jose Mercury News recognized its brief moment in history and for a few years anyway punched well above its weight, doing fine investigative work, both in print and online; a small regional paper no one had ever heard of before the early 1990s unless they lived in Southern California. In its brief shining moment, the San Jose Mercury News had 400 people in its newsroom, revenues of $300 million and profit margins of more than 30 per cent, a bureau in Hanoi, and netted a Pulitzer Prize for foreign news.

In 1994, we all knew intuitively the world had changed with the internet and graphical web browsers. I had sent my first e-mail from Trent University in Peterborough more than three years earlier in the spring of 1991 from the Thomas J. Bata Library on their “Ivory”  server (someone in computer services seemingly had a sense of humour), and was also sitting down as I recall. That was neat, but this was on a whole other scale entirely.

I realized in July 1995, as I was finishing up writing America’s symbolic ‘Cordon sanitaire?’ Ideas, aliens and the McCarran-Walter Act of 1952 in the age of Reagan for my master’s thesis in 20th century American history on the admission of nonimmigrants to the United States, emigration and immigration policy, and foreign relations in Latin America between 1981 and 1989, that my class would likely be the last Queen’s University history class where students, including me, had few online citations in their footnotes or included in their bibliographies, and the style of such citations was still very much in development.

While the San Jose Mercury News is often thought of as pioneering in its online venture, the first newspaper to go online was The Columbus Dispatch in Ohio way back on July 1, 1980.  It was part of a unique CompuServe and Associated Press experiment about the potential of online papers. Eventually other AP member newspapers were part of the project, including the Washington Post, The New York Times, The Minneapolis Star Tribune, The San Francisco Chronicle, The San Francisco Examiner, the Los Angeles Times, The Virginian-Pilot, The Middlesex News, the St. Louis Post-Dispatch, and the Atlanta Journal-Constitution. But it was The Columbus Dispatch that published the first “online” newspaper when it began beaming news stories through the CompuServe dial-up service. The paper was the first daily in the United States to test a technology that enabled the day’s news to flow into home computers at 300 words per minute. Users paid $5 per hour for the service. “To become a subscriber,” the paper reported at the time, “a resident will have to have a home computer.  Such equipment is now available in electronics shops.” If you had Tandy’s TRS-80 from RadioShack, founded in 1921 as a mail-order retailer for amateur ham-radio operators and maritime communications officers on Brattle Street in Boston by two London-born brothers, Theodore and Milton Deutschmann, who named the company after the compartment that housed the wireless equipment for ham radios, and a modem with access to the online CompuServe dial-up service, you were ready to go, or at least until the pioneering online experiment ended in 1982.

Launched in November 1977, the $600 TRS-80 was one of the first mass-market personal computers with about 16K of memory and a 12-inch-square monitor with one shade of gray characters and no graphics, using software designed by a still obscure start-up named Microsoft, founded 2½ years earlier in April 1975 by Bill Gates and Paul Allen.

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